Why Focusing Solely on Trust-Building in Behavioral Health Doesn't Work: A Better Way to Enhance Patient Outcomes
For years now, we’ve been hearing that building trust is the best, maybe even the only way, to enhance patient outcomes in behavioral health. I just read another article pushing this same message, emphasizing trust-building as the ultimate solution. And since everyone seems to be saying it, it must be true. Right?
Uh... no.
I believe most of this advice comes from a place of good intentions. But it's simplistic advice. Not only does a single focus on trust not work for everyone, but putting all your energy into trust-building definitely isn't the most effective option out there.
Also, how do you know that the so-called "experts" are following their own advice? Or that they’re actually seeing outstanding results just by focusing on trust-building?
You might spend a lot of time feeling frustrated or like a failure because your efforts to build trust aren’t working out. But maybe it’s not you that's the problem!
I know because when I was starting in behavioral health, I focused heavily on trust-building strategies, and I didn’t see the results I was expecting. In fact, my experience taught me that trust-building alone wasn’t enough. I felt stuck and inauthentic because the results didn’t align with my core values or patient needs.
Here's what I realized: trust-building is important, but it needs to be part of a broader, more holistic approach to patient care. Patients can tell when you're not being genuine or when you're relying on a one-size-fits-all strategy.
Always remember: Patients connect with authentic care. Don’t try to force a strategy just because it’s popular. Instead, focus on what truly works for your practice and patients.
What’s Not So Great About Focusing Solely on Trust-Building
Here’s the thing: Emphasizing only trust-building isn't ideal because:
- It Wastes Time and Energy: Focusing solely on trust can overlook other critical factors in patient care, such as effective communication, individualized treatment plans, and evidence-based practices.
- It's Not Always Authentic: Overemphasis on building trust can feel forced, making interactions less genuine and creating distance between you and your patients.
- It May Produce the Opposite Results: Relying only on trust-building without considering other factors might lead to patient dissatisfaction or disengagement if other needs are unmet.
- The Approach is Outdated: What worked a few years ago may not be as effective today. The landscape of behavioral health has evolved, particularly with advancements in treatment methodologies and post-COVID shifts in patient expectations and care delivery.
Want proof?
- A study from the American Psychological Association highlights the importance of a balanced approach, where trust-building is integrated with other therapeutic strategies to enhance patient outcomes (APA, 2020).
- A post on effective behavioral health practices discusses the limitations of trust-building when used in isolation, recommending a more comprehensive approach that includes patient engagement, communication skills, and evidence-based interventions (Behavioral Health Today, 2023).
A Better Way to Enhance Patient Outcomes
So, how can you enhance patient outcomes effectively? Fortunately, there's a better way. Instead of solely focusing on building trust, adopt a holistic approach that integrates trust with other essential elements of care.
Wouldn’t you rather spend your time doing something that not only feels more aligned with your values but also proves to be more effective in improving patient outcomes? Well, now you can. And it doesn’t have to be overwhelming or complicated.
A Better Way to Achieve Stronger Patient Outcomes
Here’s what I did to enhance patient outcomes without solely relying on trust-building:
Step #1: Define Clear Goals
I identified my ultimate objectives: to improve patient engagement and satisfaction while also achieving measurable progress in their treatment goals. Defining clear goals is crucial because it gives direction and purpose to your efforts, making them more impactful. Skipping this step can lead to aimless actions that don't produce the desired results.
Step #2: Conduct Comprehensive Research
I dedicated time to researching different strategies that behavioral health professionals use to improve patient outcomes. I looked for gaps in common practices, analyzed what my colleagues were implementing, and studied both successes and failures.
For instance, I found that integrating cognitive-behavioral techniques with trust-building efforts led to better engagement and progress. This insight helped me create a more balanced and effective approach to patient care.
Step #3: Develop a Strategic Plan
After evaluating what worked and what didn’t, I crafted a more effective way to enhance patient outcomes:
- Habit #1: Regular Feedback Loops: Implementing regular check-ins and feedback sessions with patients to understand their needs and adjust care plans accordingly.
- Habit #2: Continuous Training for Staff: Investing in ongoing professional development to ensure my team stayed updated with the latest evidence-based practices.
- Habit #3: Personalized Care Plans: Tailoring treatment plans to individual patient needs rather than applying a generic trust-building approach.
Next Steps
To wrap up, I’ve shared why relying solely on trust-building isn't enough and offered a more effective approach to improving patient outcomes. I encourage you to continue exploring innovative ways to enhance your practice. Check out some of my other posts on behavioral health for more insights, tips, and strategies.
- How to Establish Instructional Control and Motivation in Session
- The Ultimate Strategy for Building an Effective ABA Staff Development Program
- Enhancing Organizational Performance
Current trends may not always lead you where you want to go. The good news is, you can absolutely achieve better patient outcomes in a way that feels authentic to you. All it takes is the right approach and a bit of independent thinking.
If you want more guidance, check out my [course/product/freebie] designed specifically to help behavioral health professionals improve patient outcomes. Click here to learn more and get started today!
Questions or comments? Drop them below. I look forward to hearing your thoughts!



